Beautiful, custom-built sites for Des Moines businesses, engineered for Google, the new AI search engines, and the customers you actually want. Hosting, premium SEO, security, and continuous monitoring included on every Cadabra build.
your-business.com
audited 2m ago
Lighthouse · Mobile
run #142
Last 30 days
100 / 100 average
Slow sites, generic templates, and the rise of AI search are all eating into the value of your website right now. The data is not subtle.
53%
of mobile visits are abandoned if a page takes longer than 3 seconds to load.
Slow sites bleed traffic, rankings, and revenue. Most small business sites still take three or four seconds to load on mobile. Cadabra sites load in under one.
Source · Google · Think with Google · 2017
46%
of what people say about a website’s credibility comes down to how it looks.
More than its content, its writing, or the name on it. A pretty homepage is not a strategy, but an unconvincing one costs you the visit before anybody reads a word.
Source · Stanford Web Credibility Project · 2002
25%
is how far Gartner expects traditional search volume to fall by 2026, as AI assistants answer first.
ChatGPT, Perplexity and Google AI Overviews answer customer questions before those customers reach your website. If your site is not structured for an assistant to read and cite, you are invisible to a growing share of the people looking for you.
Source · Gartner · Feb 2024
Cadabra fixes all three. Then we keep fixing them, automatically, every month after launch.
Every Cadabra website is engineered around these four principles from day one. They’re what separate "we used Squarespace and called it a day" from a site built for the way customers actually search in 2026.
Market analysis · run 03
competitors
keyword opps
147 found
customer questions
market position
Pillar 01
Before we design a single page, our AI systems analyze your market, your competitors, the questions your customers are actually asking, and the goals you’ve told us about. That research becomes the launch plan: which pages to build, what to lead with on each one, where the real SEO openings are, and how to position you against everyone else in your space.
After launch, the same systems keep watching the market and feeding new opportunities into your ongoing plan.
Pillar 02
Clean, semantic HTML. Schema.org structured data on every page. Content organized the way modern search engines and large language models expect.
When ChatGPT or Perplexity answers a question about your industry, your site shows up in the citations instead of buried on page three.
about.astro
<!-- Semantic HTML for humans + AI -->
<article itemscope itemtype="https://schema.org/LocalBusiness">
<h1 itemprop="name">Acme Plumbing</h1>
<p itemprop="description">
Trusted plumbers serving Des Moines since 1998.
</p>
</article>
<script type="application/ld+json">
{
"@context": "https://schema.org",
"@type": "LocalBusiness",
"name": "Acme Plumbing",
"areaServed": "Des Moines, IA"
}
</script>Lighthouse · last 5 builds
100
Performance
100
Accessibility
100
Best Practices
100
SEO
Pillar 03
Performance, accessibility, SEO, and best-practices scores in the 90s and 100s out of the box.
Speed isn’t a polish step we save for the end. It’s the foundation we build on, and the score we hold ourselves to on every build.
Pillar 04
We don’t launch your site and disappear. We execute a content plan that grows your organic traffic month after month.
The website you pay for once keeps paying you back. We will not put a traffic multiple in writing, because nobody can honestly promise one and our own terms page says so. What we will do is record where you started in week one and report against it every month, including the months it does not move.
Organic visitors
+312%
vs. month 1
The core package, included on every build and covered by your monthly hosting. Optional add-ons price separately and are quoted up front.
Plus a training session at handoff so your team can update content, swap photos, and publish without us.
Available as add-ons
E-commerce builds. Custom third-party integrations (CRM, email marketing, booking, payments). Advanced SEO and content campaigns. Domain and business email setup. Additional copywriting and photography. Custom feature development. Every add-on is scoped and quoted up front.
Every Cadabra website is fast, secure, and search-ready. The right technology depends on what your business actually needs. We’ll recommend the path that fits.
---
import Layout from './Layout.astro';
---
<Layout>
<Hero />
</Layout>Our flagship build, and where we recommend most businesses start. Static HTML, near-instant load, perfect Lighthouse scores, and clean structured content that AI search engines love to cite. Fastest for our team to build and improve, which means you launch sooner and iterate faster.
Best for
Marketing-led brands, content-driven businesses, and anyone who wants the highest-performing site we offer.
Our most popular path for clients who want hands-on control. Built with premium WordPress page builders like Breakdance and Beaver Builder, so you can edit pages, swap images, and launch landing pages yourself, no developer required. Custom-site polish with Tuesday-afternoon flexibility.
Best for
In-house marketing teams, hands-on owners, and businesses that want to make their own basic edits.
Our deep-build option for sites that need everything. Custom themes, custom functionality, deep plugin support, and the full flexibility of the world’s most-used CMS. Most time and investment, but the right call when an off-the-shelf approach won’t cut it.
Best for
Content-heavy sites with complex needs, businesses with deep integration requirements, and anyone who needs WordPress’s full capabilities.
Not sure which fits? Tell us what you’re trying to accomplish and we’ll recommend the right build, in writing, before you commit to anything.
WooCommerce stores held to the same speed, SEO, and security standards as the rest of our work. From simple product catalogs to subscriptions, abandoned-cart automations, and inventory syncs.
E-commerce projects price separately from standard web design because they involve more setup, security, and post-launch support.
The Cadabra Co.
$48
Sales today
+$1,284
3 in cart
A clear, no-surprises process. You’ll always know what we’re doing and what’s next.
Week 1
Strategy call, audit of your current site, audience and goal alignment, sitemap planning. We finish with a written scope and a fixed quote.
Weeks 2 to 3
Brand-aligned design system, key page mockups, revisions until the design is right. You approve before we write a line of code.
Weeks 3 to 6
Development on a private staging site, page-by-page review, copy polish, integrations wired up. You see progress every week.
Week 6 to 8
Final QA, SEO setup, analytics, redirects from your old site, and go-live day. We monitor closely for the first 72 hours.
Ongoing
Continuous AI-driven monitoring, monthly performance review, and SEO content executed against a plan we built together.
Your website is monitored 24/7 by Cadabra’s AI systems. We catch issues before your customers do, and we keep finding ways to make your site faster, rank better, and convert more.
Lighthouse
100
/100Uptime
99.99%
last 30 days · 0 incidents
Avg load
0.8s
↓ 0.2svs. previous month
AI insights · this week
4 newCompress hero image (1.2MB → 180KB)
impact: high · ~0.4s saved
Add FAQ schema to /pricing
impact: medium · AI citation lift
New keyword cluster: "emergency plumber west des moines"
impact: medium · 320/mo searches
Activity feed
Hero image compressed
2 hours ago · approved by Seth
Lighthouse rerun · all green
5 hours ago · automated
Cited by ChatGPT for "best plumber DSM"
yesterday
Custom websites starting at
$4,500
Every Cadabra website includes design, build, copy assistance, hosting, premium SEO, security hardening, training, and continuous AI-driven monitoring. Final pricing depends on the size and complexity of your site. E-commerce, advanced integrations, and custom features price separately.
We quote your project in writing before any work starts. No surprise invoices. Ever.
Every Cadabra website runs on Cadabra hosting: included on any monthly plan, $100/month on its own. That covers managed hosting, hardened security, automated backups, performance work, accessibility monitoring and ongoing SEO health checks. Not the same as a full SEO campaign, which is an add-on.
The things people ask us most often before they get started. Don’t see yours? Reach out and we’ll answer it.
Most projects launch in 4 to 8 weeks. The exact timeline depends on the size of the site, how quickly we get content and feedback from your team, and the integrations involved. We’ll give you a realistic estimate before we start.
No. We’re based in Iowa and work with small and mid-sized businesses across the country. The work is fully remote, with regular video check-ins and a shared project space so you always know where things stand.
Every Cadabra website runs on Cadabra-managed hosting, because the monitoring and automatic improvement we do depend on infrastructure we control. On a monthly plan it is already included and there is no separate line for it. On a build with no plan attached it is $100/month, covering managed hosting, hardened security, automated backups, performance work, accessibility monitoring and basic SEO health checks. Larger SEO campaigns are a separate service.
Yes. WordPress sites use the standard editor or the page builder you chose. Astro sites use a simple content management approach we’ll walk you through in your training session. You’ll never need to call a developer to update a phone number.
Yes. Most of our projects are redesigns. We’ll audit your current site, preserve what’s working (rankings, traffic sources, content that converts), and rebuild what isn’t.
Premium SEO is included on every Cadabra website. We configure Rank Math, set up structured data, optimize page speed, and build a content plan so your organic traffic grows after launch. Larger ongoing SEO campaigns are available as a separate service.
Yes. We build WooCommerce stores held to the same speed, SEO, and security standards as our other sites. E-commerce projects price separately from standard web design.
Yes, as an add-on. We’ll get your domain pointed correctly, your business email running, and any DNS records configured.
CRM, email marketing, booking, payments, scheduling, lead routing, and most third-party tools your business already uses. We’ll scope and quote any integration work as part of your project.
We don’t move forward without your approval. Each design phase includes revisions until it’s right. We’d rather take an extra round than ship something you’re not proud of.
Ready when you are
Start with the audit. It reads your site the way Google and the AI assistants do, and tells you what is wrong with it. Free, about sixty seconds, and nobody has to call you.